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TEER Category: 6 (occupations usually requiring a college diploma or apprenticeship, plus relevant management experience)
What does this occupation involve?
Retail and wholesale trade managers plan, organize, direct, control, and evaluate the operations of establishments that sell merchandise or services on a retail or wholesale basis. They are employed by retail and wholesale sales establishments, or may own and operate their own store. This occupation employs approximately 136,300 people in Ontario alone.
Main duties include:
Planning, directing, and evaluating retail or wholesale sales operations
Managing staff and assigning duties
Studying market research and trends to determine consumer demand
Determining merchandise and services to be sold, implementing pricing and credit policies
Sourcing and negotiating with vendors to procure merchandise for resale
Developing and implementing marketing strategies
Salary in Canada (2026)
| Annual range | $38,900 – $154,400 |
| Average hourly wage | $34.62/hr |
| Low (entry-level) | $16.00/hr |
| High (experienced) | $66.00/hr |
| Alberta average annual salary | $76,479 |
Job openings: 1,340 jobs currently vacant in Canada under this NOC, with approximately 9,050 people employed across recent labour market surveys.
Job outlook 2024–2033: An estimated 156,600 new job openings are expected, against approximately 164,700 new job seekers — one of the largest volume occupations on the Canadian NOC list, reflecting consistent demand in the retail and wholesale sector.
Real example — Manitoba PNP draw: NOC 60020 has been directly named in Manitoba PNP (MPNP) draws. On April 9, 2024, Manitoba issued 87 Letters of Advice to Apply, with a ranking score of 691 for the lowest-ranked invited candidate under this and related NOC codes — demonstrating this occupation's active demand in provincial nomination programs.
Is NOC 60020 eligible for Express Entry?
NOC 60020 is a TEER 6 occupation, which qualifies under:
Canadian Experience Class (CEC) — with qualifying Canadian work experience
Federal Skilled Trades Program (FSTP) — in applicable cases
Category-based draws — when trade and retail management occupations are targeted
Which Provincial Nominee Programs accept NOC 60020?
This occupation has been specifically named in recent draws by:
Manitoba (MPNP) — directly invited in 2024 draws
Saskatchewan (SINP) — regularly included in International Skilled Worker EOI selections
Alberta (AAIP) — eligible under several worker streams depending on job offer
How can Visas Avenue help?
Our CICC-registered consultants can assess your eligibility under Express Entry and PNP pathways as a retail or wholesale trade manager, and recommend the fastest route to Canada PR. Call 78-18-000-777 or request a free assessment.
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